Treasure Global Inc. Partners with B2i Digital Inc.

NEW YORK, NY - July 12, 2023 - Treasure Global Inc. (NASDAQ: TGL), an innovative Malaysian e-commerce platform that connects local merchants with the company’s subscribers retained B2i Digital, Inc. to develop and implement a comprehensive digital marketing plan to enhance their existing market awareness program for its common shares. The digital marketing strategy will introduce Treasure Global Inc. (TGI) to new retail and institutional investors globally through targeted investor-focused digital marketing campaigns.

"We are very pleased to be working with David Shapiro and the B2i Digital team to expand our digital footprint for investor communications," stated Chong Chan “Sam” Teo, CEO and Founder of Treasure Global Inc. "As we enter into our business model's revenue/profitability phase, it’s time to tell our story to the global investment community in a cost-effective manner," continued Mr. Teo.

"Treasure Global’s ZCITY platform, enhanced with Artificial Intelligence (AI), is growing exponentially throughout Asia, where the company is extremely well known, but many U.S. investors remain unaware of the company," observed David Shapiro, CEO of B2i Digital, Inc.

"When we started talking with Treasure Global, we immediately recognized their unique value proposition in meeting the most pressing e-commerce needs for both consumers and businesses. We knew our discerning investor community would find their story intriguing. We’re proud to be welcoming Treasure Global to our family of Featured Companies, telling their story to the thousands of daily b2idigital.com visitors, and making individual introductions to key influencers in the capital markets. Please learn more about Treasure Global at https://b2idigital.com/treasure-global."

Forward-Looking Statements

The statements contained in this press release, which are not purely historical or depend upon future events, may constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Statements regarding the Company's expectations, hopes, beliefs, intentions, or strategies regarding the future constitute forward-looking statements. Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance, involve risks and uncertainties, and that actual results may differ materially from those projected in the forward-looking statements because of various factors. All forward-looking statements included in this press release are based on information available to the Company on the date hereof, and the Company assumes no obligation to update any such forward-looking statement. Prospective investors should also consult the risk factors described from time to time in the Company's Reports on Forms 10- K, 10-Q, and 8-K and Annual Reports to Shareholders.

SOURCE: Treasure Global Inc.

About B2i Digital, Inc.

B2i Digital, Inc. leverages the latest digital marketing technologies to tell a company's story to retail investors, institutional investors, and research analysts. B2i Digital creates robust profiles for companies on its platform, b2idigital.com, and launches targeted digital marketing campaigns to bring the most relevant investors to each company based on its sector, stage in its capital markets evolution, and overall company story. The company was founded in 2021 by David Shapiro, previously the Chief Marketing Officer for Maxim Group LLC and its investor awareness platform, M-Vest.com.

About Treasure Global Inc.

Treasure Global Inc. (the "Company") TGI (NASDAQ: TGL) is an innovative Malaysian e-commerce platform providing seamless lifestyle solutions for consumers and merchants with instant rebates and affiliate cashback programs. On a mission to bring together the worlds of online e-commerce and offline physical retailers, TGI is developing a portfolio of leading digital platforms for use throughout Southeast Asia (“SEA”) and Japan. In June 2020, TGI launched its proprietary product, the ZCITY App, a cross-profit-sharing platform that allows business owners to promote their products, increase their network, and reap profits and rewards. The ZCITY App, enhanced with Artificial Intelligence (or “AI”), targets and assists consumers by providing personalized deals based on the consumers’ purchase history, location, and preferences. The technology platform allows the company to identify the spending trends of its customers (the when, where, why, and how much). The app is then able to offer personalized deals through its proprietary AI technology that mines the available database. This process extrapolates the greatest value from the data, analyzes consumer behavior and rolls out attractive reward-based campaigns for targeted audiences. In the ZCITY ecosystem, users can utilize TAZTE, a revenue-generating digital F&B management system providing merchants with one-stop touchless management and automated solution to digitize their businesses. As of March 31, 2023, ZCITY had over 2,400,000 registered users.

Treasure Global Inc. Partners with B2i Digital Inc. to Enhance Investor Engagement and Market Awareness